Harmony Community Development Corporation desired to create a campaign that could activate Concord church and the greater Dallas community to Give, Serve and Share their resources for the greater good of the community.
Campaign Architecture, Creative Strategy and Consulting. Conceived and produced 4 short films.
The campaign ran on five separate Sundays in 2014. The first campaign Sunday resulted in over $90,000.00 in donations and 300 volunteers for Bless Dallas community projects. The campaign raised more than $400,000.00 by the final Sunday